10th February 2017 | Mumbai
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Programme Schedule
The Economic Times Premium Brands Summit - Branderstanding Luxury
17.30 - 17.55
Welcome & Registrations
17.55 - 18.00
Opening Remarks: ET Edge
18.00 - 18.30
Opening Address: Defining Luxury - Acquiring Affluent Customers & Sustaining them
Josy Paul, Chairman, BBDO
18.30 - 19.15
Head Honchos Speak: Winning the Klasse Consumer – Conceptualizing the Framework for Branding Luxury in Elite Consumers

Ajay Arora, MD, D'Décor;
Nisha Jamwal, Noted Author & Luxury Brand Consultant;
Sanjeev Agarwal, CEO, Gitanjali Exports Corp;
Birendra Ahluwalia, COO, Seven Hills Hospital

Panel Chair: Alok Kejriwal, CEO & Co Founder, Games2win
19.15 - 20.00
Luxury Product & Service Based Session: Creating the "ÄHA" moment: Riding the unconventional way

Hemant Arora, Business Head, Aston Martin;
Mitrajit Bhattacharya, Luxury Expert & Founder, The Horologists;
Ajay Chandwani, Director, Percept;
Rahul Akerkar, Renowned Chef & Restaurater

Panel Chair: Neelesh Hundekari, Partner, AT Kearney
20.00 - 20.15
In Conversation with
Malaika Arora Khan, Actress, Model & Entrepreneur
20.15 - 20.25
Special Address
Sam Balsara, CMD, Madison World
20.25 - 20.45
Felicitation of Premium Brands

Sam Balsara, CMD, Madison World;
Malaika Arora Khan, Actress, Model & Entrepreneur
20.45 onwards
Cocktails & Dinner
Please note: The list of topics & speakers is indicative and subject to change.