Agenda

17:30 – 18:00 Registration
18:00 – 18:15 Assembly in the Hall
18:15 – 18:20 Welcome Address by ET Edge
18:20 – 18:30 Opening Address: A wrinkle in time: Marketing timeline tips
  Speaker: Prahlad Kakkar, Advertising Film Director, Genesis Film Production
18:30 – 18:40 Unveiling of The Economic Times Best Brands 2019 Coffee Table Book
18:40 – 18:50 Felicitation Ceremony
18:50 - 19:05 Keynote Address: Success of a Brand in today’s world of changing Technology, Social, Political and more.
Speaker: D Shivakumar, Group Executive President, Aditya Birla Group
19:05 - 19:15 Felicitation Ceremony
19:15 - 19:25 Flash Presentations on "Make Over: radically transforming existing market conventions"
Speaker: Sunil Dutt, President - Devices Business, Reliance Jio Infocomm
19:25 - 19:35 Felicitation Ceremony
19:35 - 19:45 Flash Presentations on "Impact of Sustainability Business Model on Legacy and Incumbent Brands"
Speaker: Anirban Ghosh, Chief Sustainability Officer, Mahindra Group
19:45 - 19:55 Felicitation Ceremony
19:55 - 20:35 Interactive Panel Discussion: Old age wisdom or new age guile, what makes a successful brand in current times
  · Amer Jaleel, Group CCO and Chairman, MullenLowe Lintas Group
  · Arvind RP, Director – Marketing, McDonald’s India (West and South)
  · Dinesh Menon, Chief Marketing Officer, SBI
  · Mithun Sundar, Chief Revenue Officer and Chief Marketing Officer, Myntra
  · Perizaad Zorabian, Director & Chief Marketing Officer, Zorabian Group of Companies
  Panel Chair: KV Sridhar aka Pops, Founder & Chief Creative Officer, Hyper Collective
20:35 - 20:50 Felicitations Ceremony
21:00 onwards Cocktail Dinner