Arvind R Pbbrandcp
Director - Marketing, McDonald’s India (West and South)
Arvind R P is the Director – Marketing and Communications, McDonald’s India, heading overall marketing and communications strategy for brand, to further strengthen its leadership in the QSR space.
He joined McDonald’s in January 2019, before which he was the Vice President and Head – Marketing & Analytics at Kaya Ltd. At Kaya, his unique and insightful strategies played a crucial role through various brand building initiatives, product & services innovations & category building initiatives.
He has over 18 years of experience in Marketing and Sales across various geographies and categories such as Retail (Levi Strauss), Consumer goods (Britannia) and Automobiles (TVS Motor Company). His career at TVS Motors included an assignment for the SE Asian market based out of Jakarta.
Arvind started his career with TVS Motors and worked across various roles including Consumer & Market insights, Brand Management and Sales. He was also selected to be a member of a start-up team at TVS, to set up business in Indonesia. Post TVS, he joined Britannia to head the Dairy Category Marketing and lead the innovation process. He also had an exciting stint with Levi Strauss where he headed Brand and Retail Marketing.
Arvind holds a Bachelor's Degree in Statistics and his MBA from Bharathidasan Institute of Management, Trichy and has also completed various executive education programs from Kellogg School of Management, Northwestern University.